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Articles and case studies for ChipsAway

  • Published on: October 15, 2015

    Over 200 delegates congregated at the Hilton, NEC, for ChipsAway’s annual conference and awards dinner over the weekend, celebrating 21 years as the UK’s leading minor car body paintwork repair brand. ChipsAway CEO, Tim Harris, kicked off the event - addressing the crowd and highlighting the Franchisor’s key areas for growth and development going forward. This was followed by a...

  • Published on: May 6, 2015

    The UK's leading automotive paintwork repairer ChipsAway is celebrating this month, following record levels of demand for the service - which is not only up 26% year-on-year, but also the best month ever seen before by the brand! Group Marketing Manager, Lidia Benvie-Ferreiros, puts this fantastic achievement down to a fully integrated marketing strategy, which includes the start of a...

  • Published on: April 30, 2015

    ChipsAway International is delighted to be celebrating its 21st anniversary since being introduced to the UK back in 1994! Having grown and developed substantially since its initial launch, ChipsAway has always remained brand leader, standing head and shoulders above the competition and always striving for the best. Not only is this evident from its 300-strong network of fully-trained...

  • Published on: April 2, 2015

    Once again a YouGov poll has confirmed that the brand best known by the British motorist for minor automotive paintwork repairs is ChipsAway, with over one third (39%) of the respondents who were able to name a company unprompted, naming ChipsAway, which equates to a staggering 10 times more brand recognition than their closest competitors! The research also confirmed that the potential...

  • Published on: March 11, 2015

    ChipsAway, the UK’s leading ‘on-the-spot’ automotive paintwork repair specialist, has been shortlisted for a prestigious Franchise Marketing Award in the ‘Best Online Marketing Campaign’ category. The chosen entry focused on a viral campaign produced for April Fool's day, which shows the launch, by ChipsAway, of 'DentsAway' - a new Smartphone app, which...

  • Published on: March 13, 2013

    Leading automotive paintwork repair franchise, ChipsAway, is gearing up for what is going to be a scorching 2013, with its longest ever high-profile TV advertising campaign, starting in March and running until September. 2012 was yet another record year for the company, with £85,000+[1] worth of repair opportunitiesbeing received per franchise territory last year alone - which Marketing...