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Dragons’ Den business roadshow hits Birmingham

Published on: September 26, 2013

With the new series of BBC’s Dragons’ Den underway, one of the most triumphant businesses to set foot in the Den is to bring its success story to Birmingham to inspire a whole new generation of entrepreneurs.

Razzamataz Theatre Schools gained national recognition when MD and Founder Denise Hutton-Gosney entered the show with some energetic students who performed the Razz jingle. Along with the memorable performance from the children, Denise impressed the panel with her vision for her part-time theatre school. So much so that Dragon Duncan Bannatyne didn’t hesitate to offer her the full investment.

“As a successful businessman, I instinctively recognise an excellent opportunity,” said Duncan Bannatyne. “That’s why I chose to invest in Razzamataz Theatre Schools. The commitment, enthusiasm and sound business sense of the team, coupled with their proven track record of success led me to become part of the business.”

Since appearing on the show, the business has boomed with now almost 40 franchise schools up and down the country, and according to The Stage newspaper, is one of the top five part-time theatre schools in the UK. The franchise business has been a popular choice for a wide range of people, from mums who want an exciting career to fit around their children, to young entrepreneurs with the dedication to succeed in business, because the beauty is that Razzamataz gives you all the support you need to strike out on your own. What you MUST have is a passion for the performing arts, the dedication to work with children and young people and a strong work ethic! 

In order to attract the most suitable franchisees, Razzamataz is traveling up and down the country to meet the most promising candidates. On October 4th, the Razzamataz team will be traveling to Birmingham and holding their own Discovery Den to allow prospective franchisees to meet the team in an informal atmosphere and find out more about Razzamataz.

This will give them the chance to learn more about the business, including how Razzamataz attracts top-level third parties including The Stage newspaper, Universal Pictures, First Choice Holidays and the Love Cravendale campaign. More about the high-level training and support sessions which are constantly available with Razzamataz from a range of experienced professionals from across the sectors from PR and Marketing to Social Media and IT support, and most importantly a chance to speak to current franchisees who have found that following the formulae that Denise Hutton-Gosney and Duncan Bannatyne created has allowed them to have a flexible but financially rewarding business.

Furthermore, in and around Birmingham, there is an exceptional opportunity to purchase an established school. This rarely comes up, other than in unique circumstances such as the franchisee moving away from the area. The businesses available are thriving schools and are well established in the local communities.

The Razzamataz Discovery Den roadshows are a great way to learn more about franchise businesses. They are free to attend and of course there is no obligation as this is not a ‘sales’ day. The only commitment is your time – around 60-90 minutes and it is advised that you ask lots of questions to find out as much as possible.

Because places are limited, you must book on to reserve your time slot. Email or Alternatively call 01228 550129. For more information about Razzamataz and the franchise opportunities available, visit Follow Razzamataz on Twitter @razzschools and Facebook at 

Denise Hutton-Gosney with Razzamataz Theatre School business partner Duncan Bannatyne