Focus on you franchise opportunity - No ophthalmic experience necessary
Click Here To Request a free Focus On You Franchise Pack
From a number of enquiries we’ve had recently, it seems our message isn’t clear enough. That’s our fault - not yours! So here it is in black and white:
Whilst a Focus on You franchise is selling designer prescription eyewear with savings of up to 40% less than equivalent styles from high street opticians, we guarantee that
NO PREVIOUS OPTICAL OR OPHTHALMIC EXPERIENCE IS NECESSARY
The reason we can say that is your customers will continue to have their eyes tested every two years from a qualified optician.
Every person who has their eyes tested can simply request a copy of their current prescription free of charge. And, if they are having a new test carried out, the majority of opticians now automatically provide a copy of the prescription in a little folder.
THE OPTICAL MARKET IN THE UK IS WORTH MORE THAN £3BILLION AND IT’S GROWING
As the population continues to expand, the number of spectacle wearers in the UK is increasing all the time. For those not wearing them earlier on in life, somewhere between late thirties and late forties is the time when most adults need a little extra help and, quite often, they can feel self-conscious about it.
Thanks to high profile spectacle wearers such as Gok Wan, eyewear has now been elevated to a ‘must have accessory’. This means men and women like a choice - they don’t want to be stuck with one pair or, one style in two colours!
BEBE EYES, VERA WANG, LAURA ASHLEY, JEFF BANKS ……...
Designer brands are fabulous and, because we don’t have the huge overhead of a high street store, they are far more affordable.
Furthermore, as all Focus on You frames are glazed here in the UK in state of the art optical laboratories, there is no skimping on lens options.
Since the very first optician opened its doors here in the UK, prescription wearers have had no choice about how to buy their eyewear. Optical outlets have had it their own way for years and, let’s face it, they do a great job testing our eyes and providing an accurate prescription. However, we live in the age of the internet and social networking so we don’t necessarily want to be restricted to choosing our eyewear from the same place.
Focus on You means enjoying internet prices coupled with the fun and tactile experience of playing around with 120+ styles.
Feedback is no longer a rude noise emanating from a speaker or microphone - positive feedback or affirmation is highly desirable.
Focus on You is a conduit for taking prescription eyewear out of its comfort zone to wherever it’s needed.
Franchisees will need to be social animals - enjoy networking and having fun.
